MetaBrite

​UX Direction, Strategy, Design, Team Management, Design Sprint Facilitation

A Seattle start-up created to solve the problem of capturing off-line consumer purchase data in a fully automated way.​

Creative Director - Leigh Allen-Arredondo
Production - Studio Pigeon

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Amazon Consumables Customer Experience

UX Direction, Strategy, Design, Team Management

Delivered high-performing cross-platform design and research, as well as iterating and driving new conceptual designs and prototypes for helping customers get what they need more easily from Amazon.​

This innovative comparison widget - in this case showing a color on different skin tones - helps customers quickly compare differences between product options. The team went through dozens of iterations and A/B tests to find success.

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Amazon Kindle Content

UX Direction, Strategy, Design, Team Management

Delivered solutions for KDP (Amazon's self-publishing platform, used by 100s of thousands of authors globally), Kindle Scout, Kindle First, Amazon Publishing, and other product teams.​

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Windermere Technology 

UX Direction, Strategy, Design, Team Management

As a UX consultant for Windermere Technology, created a UX strategy to identify what tools brokers needed, and put the resources in place to design those tools, to help brokers sell more homes. 

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Responsive apps

Responsive website development is a way to create a single site that is optimized for large screens as well as mobile screens. It makes a lot of sense for a lot of sites and applications.

The UX for different breakpoints has to be designed, with mobile often designed before the desktop or tablet versions. Because of the small form factor and differences in the context of use, as well as ‘touch’ design patterns vs. desktop design patterns, a website, especially one with a lot of interaction and functionality, may be laid-out and flow differently for a smartphone than for its desktop counterpart. While the user should have a seamless experience interacting across any platform, the design still has to make sense in the different contexts of mobile site use vs. desktop or tablet site use.

Product: Moodhacker
Client: Orcas Software
Design Agency: 29th Drive
Role: UX Design

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Mobile apps

Sometimes it makes sense to design and build a mobile app or browser experience that differs more significantly from the desktop version. Highly functional experiences may have different design patterns dependent on contextual use or native OS patterns.

I’ve designed mobile experiences for a range of companies including
- T-Mobile
- Windermere Real Estate
- Qualcomm
- Orcas Software